Partners - 2021/09/27

Sitoo expands the partnership with Klarna to elevate in-store payments in Australia and New Zealand

The integrated functionality will elevate the shopping experience for thousands of customers.

Sitoo, the world-leading Unified Commerce platform, and Klarna, the leading global banking, payments, and shopping service, are expanding their partnership to enable a seamless in-shop purchase experience for consumers in Australia and New Zealand. The partnership has a long record of success in Europe, where the integrated functionality and features between the two partners, elevates the shopping experience for thousands of customers. 

Shoppers around the globe want to shop and pay for their goods on their own terms. Whatever the channel, the customer expects payment options that best suit their needs. That’s why they are increasingly looking for the same seamless experience when shopping in store, as when they do online.

How does it work?

In-store, Klarna’s Pay In Instalments works exactly the same as it does online. It’s a digital payment method, completely contactless, and only requires the customer’s smartphone at hand. 

When Klarna In-store is selected as a payment option at the POS, the store associate distributes the payment link by a QR code. The purchase is registered in the customer’s Klarna app and will then be able to handle the purchase just as any other online order that they’ve chosen to pay with Klarna. 

Our customers love the choice of different payment options available to them.
– Katrin Lundgren, Software Development Manager at Nilson Group

Together, Sitoo and Klarna can offer a seamless shopping experience. If retailers are using Sitoo in-store with integrated order data from their e-commerce platform, they can handle all e-commerce orders in the POS, including purchases made with Klarna.  This means customers can return a product bought online with Klarna, in-store, and get the balance regulated immediately by Klarna; they don’t have to handle cashback on their credit card, in cash, or credit receipt. The amount is deducted from the total balance. 

And, if they want to buy something else while they are in-store returning a product, they can buy the new product through the same process. If the price is higher than the amount reduced by the return, the difference is added to the balance in Klarna, and if the price is lower the difference is only lowered.

The integration between Sitoo and Klarna also allows shoppers to buy in-store and have an item delivered from another location. When this happens, the shopper will accept the payment, but Sitoo POS will only reserve the amount. Later, when items are shipped, payment can be captured automatically because it has already been approved.

Our mission is to make paying simple, safe and smoooth, be it online or in-store.
– Jani Tyyni, Head of Central & Northern Europe

Jani Tyyni, Head of Central & Northern Europe, from Klarna says: “Our mission is to make paying simple, safe and smoooth, be it online or in-store. In Australia, we aim to further develop the in-store solution we currently offer, by making it available to more people and ensuring the process is as simple and seamless as possible. When integrated with the software from Sitoo, everything in the backend is handled seamlessly and creates a smooth experience for the shopper.”

Nilson Group is Scandinavia’s leading shoe retailer and uses the integration between Sitoo and Klarna to transform their customer experience.

Katrin Lundgren, Software Development Manager at Nilson Group says: “It’s vital we give our customers choice and the ability to shop on their terms, however they want and wherever they want. By having Klarna Payments integrated into our POS system, we’re able to mirror the experience of buying from our e-commerce store in a seamless and intuitive way. It makes life easier for our store associates and our customers love the choice of different payment options available to them.”

The solution can be deployed in a growing number of markets without any hassle, eliminating one of the biggest challenges retailers face when planning global expansion.
Jens Levin, co-founder and CEO at Sitoo

Jens Levin, co-founder and CEO at Sitoo, concludes: “This is an extremely smooth partnership and an excellent example of how best-of-breed solutions offer best-in-class customer experiences for our shared merchants. Klarna In-store is a flexible way to offer customers the freedom of choice – how and when to pay in your brick-and-mortar store. With Sitoo and Klarna you can meet your shoppers’ demands, all while boosting your bottom line. Not only does it elevate the shopping experience in all channels, it’s a way for retailers to future proof their business, as the solution can be deployed in a growing number of markets without any hassle, eliminating one of the biggest challenges retailers face when planning global expansion.”

About Klarna

With over 90 million global active users and 2 million transactions a day, Klarna is meeting the changing demands of consumers who want to shop, pay and bank on one intuitive platform and with one trusted brand. Over 250,000 global retail partners, including H&M, Saks, Sephora, Macys, IKEA, Expedia Group, Samsung, ASOS, Peloton, Ralph Lauren, Abercrombie & Fitch, Nike and Shein have enabled Klarna’s innovative shopping experience online and in-store. Klarna is one of the most highly valued private fintechs globally with a valuation of $45.6 billion. Klarna was founded in 2005, has over 4,000 employees and is active in 17 markets. Klarna has been backed by Sequoia Capital since 2010 and more recently, SilverLake, Dragoneer, Bestseller Group, Permira, Ant Group, HMI Capital, TCV, NorthZone, Commonwealth Bank of Australia, Merian Chrysalis Investment Company Limited, funds and accounts managed by BlackRock amongst others.

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